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Our group name and ethos are built on the ELM. ELM trees are widely spread geographically, rapidly growing and have a strong resistance to a variety of growing conditions. For many centuries, the ELM has been associated with revolution and liberty. The interlocking grains of wood of the ELM tree makes it resistant to splitting. Just like the different companies of ELM Group, we work in a strong network to achieve your goals and liberate your future.

Gothic Cottage

Gothic Cottage is an 19th century, Grade II listed building located in the heart of Stafford, UK. In 2015, Stafford-born Martin Lennon took on the challenge to restore this iconic building. Gothic Cottage underwent a complete renovation from the roof to the cellar, transforming the iconic landmark into an inspirational business venue.

Whilst breathing new life into the building and incorporating the most modern facilities, Martin was passionate about keeping and renovating original features including interior exposed wooden beams and fireplaces, and reinstating the windows back to their 19th century design. Gothic Cottage is home to ELM Group, and offers a unique and memorable meeting room venue for our clients.

Meet the Team

Martin Lennon

Managing Director
+44 7771 924 391

Martin established ELM Group in 2014. He has over 30 years of experience in pharmaceutical marketing and agency management. After starting his career in the UK, Martin moved to Switzerland with Novartis before moving to Wyeth with roles in both Europe and the US. Upon his return to the UK, he joined the medical communications agency, Synergy, in 2006 as a Partner.

Martin has global, regional, and national brand experience, and has led the launch of more than 12 new agents, indications, or formulations. His broad experience ensures he can bring practical knowledge to whatever the challenge you have.

Outside of work Martin's main interest is in Rugby, a sport that he supports in various capacities. He served on the legacy team for the 2015 Rugby World Cup and as Chairman of Stafford Rugby Club, where he played a key role in negotiating a deal for a new £4 million facility after 25 years of planning. He is also a key member of the community and is on the Board of the Staffordshire Chambers of Commerce.

John Roberts

+1 484 885 9359

John has undertaken numerous roles across all regions of the world in marketing and operations management during over 25 years in the pharmaceutical industry. He has a Business Studies degree from Middlesex University, a Diploma in Marketing from the Chartered Institute of Marketing and studied Business Administration at the University of Wisconsin-Stout.

John brings experience in several therapeutic areas including launching products in inflammation & immunology, transplantation, infectious disease, haemophilia and neuroscience. Prior to joining ELM Group, he worked at Pfizer Inc. as Head of Strategic Partnerships and Alliances. In this role he expanded access to the company’s portfolio of marketed vaccines through innovative public-private partnerships with organisations including UNICEF and Gavi – the vaccines alliance.

John lives near Philadelphia with his wife Jacky and their children Theo, Christopher and Annabelle and their dogs Bonnie and Megan. He enjoys golfing, fishing and travel with his family having recently fulfilled a long-term ambition to visit the Galapagos islands.

Mary Walker

Chief Operating Officer
+44 7887 863 394

Mary joined ELM Group in 2015 and plays a central role as the Group Chief Operating Officer.

She has also established her own division and, as the Managing Director of ELM People, delivers diverse learning and development solutions for a vast range of organisations.

Mary has over 30 years of experience, beginning her career in finance before moving into retail, where she advanced in human resources and store management roles. In 2011, Mary worked at the London 2012 Olympic Games where she was the lead for the volunteers within the Olympic Park. Her most recent work achievements include the successful delivery of the volunteer programme for the Newcastle 2019 European Professional Rugby Cup Finals.

Mary has been a member of the Chartered Institute of Personnel and Development for over 20 years. Passionate about the local community, Mary chair’s the board of Stafford’s Town Centre Partnership. She also enjoys an evening walk with her dog, Calli.

Mark Collingbourne

Finance Director

Mark is a qualified accountant with significant experience in financial management, particularly in publicly quoted companies. He has dealt with all aspects of PLC development, from bringing small companies to flotation, to supervising the on-going accountancy and ensuring the good governance of international businesses.

As well as acting as Finance Director for ELM Group and several other private companies, Mark is currently Finance Director of Orogen Plc, and Chief Finance Officer of Optibiotix Health PLC.

When he can Mark travels to rivers around the country to enjoy white-water canoeing.

Assumpta Smith

Office Manager

Assumpta brings 15 years Team Management experience and 25 years business administration experience to her role as Office Manager. A qualified Pensions Administrator she is currently studying for an advanced accounting qualification. She is AAT qualified and a long-term member of the Association of Accounting Technicians.

At ELM Group, Assumpta is responsible for the smooth running of the UK office, including the management of the finance team and staffing.

Assumpta has one daughter, Grace, who has a passion for the stage and so much of her spare time is spent watching amateur dramatic performances and concerts.

Evie Smith

Events Manager

Evie graduated from Manchester Metropolitan University with a Bachelor’s degree in Event Management. Since then, Evie has represented large corporate businesses across the UK, delivering a plethora of successful events, including Conferences, Exhibitions, Meetings, Gala’s and Award evenings.

At ELM Group, Evie is responsible for the planning and successful delivery of small- and large-scale events, embracing the ELM Group philosophy of delivering high-quality programmes to Health Care Professionals.

Evie’s main interest outside of work is singing, and she often performs at events across Staffordshire.

Sarah Turner

Project Manager

Sarah graduated from the University of Birmingham with a Bachelor’s degree in Biological Science. Since joining ELM Group, she has expanded her scientific knowledge and medical writing skills and is now a Project Manager for the company.

In her role, Sarah has been the content lead for a variety of projects and has facilitated in the delivery of a wide selection of medical educational materials, including online educational courses, publications and live events. Her passion and attention to detail sees her working closely with senior management to assist in the production of high-quality and engaging initiatives.

Sarah is a member of the European Medical Writers Association. In her spare time, Sarah plays hockey for Stafford Hockey Club and enjoys baking.

Joshua Hallgarth

Account Executive

Joshua is AAT qualified and is currently studying for his qualification in management accounting. In his previous career, Joshua gained a wealth of experience in management and customer service and has worked closely with senior leadership teams to manage budgets and deliver financial stability and efficient cost programmes.

Since joining ELM Group, Joshua’s main responsibility is the preparation of project budgets and working with the Account Management team to ensure projects are delivered on time and within budget for our clients.

He is a member of the Association of Accounting Technicians and the Chartered Institute of Management Accountants. Outside of work, Joshua has a keen interest in sport and regularly plays squash.

Praveen Abraham

Associate Medical Writer

Praveen graduated from the University of Portsmouth with a Bachelor’s degree in Biology and an Master’s degree in Biomedicine. Before joining ELM Group, Praveen was a Call Monitor Analyst for a medical communications agency involved in the interpretation of patient symptoms.

At ELM Group, Praveen is an Associate Medical Writer working primarily with CESAS Medical where he is the main content lead for the Cytokine Signalling Forum (CSF). In his role, Praveen is involved in the production of a range of scientific programmes, including publications and online learning.

Outside of work, Praveen enjoys spending time reading manga, socialising with friends, listening to music (One Ok Rock) and is a regular movie goer (Marvel films).

Tim Venables

Associate Medical Writer

Tim graduated with a First-Class Honours degree in Biomedical Science from Keele University. Following this he commenced his first graduate position in Laboratory Science, and is now pursuing his ambition as a Medical Writer after joining ELM Group as an Associate Medical Writer.

In his position at ELM Group, Tim is continually developing his medical writing skills, in addition to enhancing his knowledge of medical communications.

In his spare time, Tim enjoys a variety of sports including football and rugby, for which he has played for local teams. Tim’s interests also include playing the guitar, kayaking, and powerboating.

Eipa Choudhury

Senior Account Manager

Eipa is an established Account Manger within the Pharmaceutical industry with a strong focus in the fields of Rheumatology, Pain, Biomedicines and Diabetes. Since 2012, Eipa has acquired detailed knowledge of biomedical and nutritional science, building upon specialist knowledge in public health and wellbeing acquired during her MSc in Public Health Nutrition. Eipa also holds an Association for Nutrition accreditation.

As a Senior Account Manager, Eipa ensures all client projects are managed to the highest standard expected at ELM Group. She has a natural ability to build and maintain strong relationships, which serves to benefit ELM and our clients alike.

Eipa lives in Cheshire with her husband. She enjoys hiking in her spare time and is an avid traveller.

Callum Lennon

Account Executive

Callum has a Bachelor’s degree in Town Planning and Geography from Sheffield Hallam University. Following his graduation Callum joined ELM group as an Account Executive for ELM Group.

As an Account Executive, Callum works on various aspects of projects with clients from CESAS Medical and ELM Medical. By working closely with all departments within the business Callum can ensure a quality deliverable for our clients.

Outside of work Callum plays rugby for Stafford Rugby Club and is an avid sport fan.

This Could Be You...

ELM Associate

Are you interested in joining us? Feel free to click the email address above or reach out to Mary below.

Joining Us

We are always on the look out for exceptional talent to join our team. If you are interested in learning more about opportunities with the ELM Group, please contact


University of Glasgow
University of Leeds
BMJ Group
Newcastle Falcons
Eli Lilly
LEO Pharma


Digital Health awards

  • 2015
    • Strategies for Improving Patient Outcomes in Rheumatoid Arthritis
    • Developments in Cytokine Signalling
    • Cytokines and Cytokine Signalling in Rheumatoid Arthritis
    • Cytokine Signalling Forum
    • Cytokine Signalling and IL-6 Science at EULAR 2015
  • 2016
    • Current and future perspectives on IL-6 as a target in RA
    • EULAR 2016 Update
    • Olokizumab Press Briefing Announcement and Press Kit
  • 2017
    • ACR 2016 Clinical Update
    • Bringing Cytokine Signalling to Clinical Practice: Highlights from EULAR 2017
    • Focus on Tofacitinib
    • Focus on Baricitinib
  • 2018
    • Highlights from ACR 2017: Updates on Cytokine Signalling Agents
    • CSF Current Publication Reviews: 2017
    • Highlights from EULAR 2018: Current and Future Perspectives in the Cytokine Signalling Blockade
    • EULAR 2018 Conference Highlights
    • Considerations in Medicine: Considering biosimilars in inflammatory diseases
    • Considerations in Medicine: Considering Biosimilars in Inflammatory Diseases Online Course
  • 2019
    • Current and Future Perspectives in the Cytokine Signalling Blockade
    • Long-term Data on JAK Inhibitors: Implications for Clinical Management
    • CSF Monthly Publication Updates 2018
    • ACR 2018 Congress Highlights

APEX awards

  • 2015
    • Cytokines and Cytokine Signalling in Rheumatoid Arthritis
    • Cytokine Signalling Forum
  • 2016
    • Cytokine Signalling and IL-6 Science at EULAR 2015
    • ELM Group logos
    • Olokizumab Press Briefing Announcement and Press Kit
  • 2017
    • CSF Current Publication Reviews: 2016
    • ELM LYNX
  • 2018
    • Highlights from ACR 2017: Updates on Cytokine Signalling Agents
    • ACR 2017: Congress Review
    • Cytokine Signalling Forum Therapy Essentials
  • 2019
    • CSF Current Publication Reviews 2018

Supporting the Community

ELM Group’s passion for developing young people and young talent is reflected across the community. We identify opportunities to develop young talent and build a science based business in Staffordshire.

The Cast
Worcester Warriors Mixed Ability
Newcastle Falcons
Staffordshire Referees
Staffordshire Chambers of Commerce

Armed Forces Covenant

Elm Group (Stafford) Ltd commit to honour the Armed Forces Covenant and support the Armed Forces Community. We recognise the value Serving Personnel, both Regular and Reservists, Veterans and military families contribute to our business and our country.

Get in touch

UK Office

+44 1785 785 810
Gothic Cottage, White Lion St, Stafford ST17 4BW, UK
Gothic Cottage, White Lion St
Stafford ST17 4BW